Built to Last : Successful Habits of Visionary Companies
Rs.5553.23
Rs.6170.25
-10%
Availability: In Stock
- Item Code: 16109
- Item Ref: D620113
- Author: Jim Collins,Jerry Porras,James Collins
- Publisher: Vintage Publishing
- Edition: 1st
- Isbn : 9781844135844
- 13 EAN: 9781844135844
'This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important, enduring, and substantial. This is a book about visionary companies.'
Drawing upon a six-year research project at the Stanford University Graduate School of Business, Collins and Porras took eighteen truly exceptional and long-lasting companies and studied each company in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day - as start-ups, as midsize companies and as large corporations. Throughout, the authors asked: 'What makes the truly exceptional companies different from other companies?'
Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the twenty-first century and beyond.
| Book specification | |
|---|---|
| Author | Jim Collins,Jerry Porras,James Collins |
| Publisher | Vintage Publishing |
| Edition | 1st |
| Isbn | 9781844135844 |
| 13 EAN | 9781844135844 |
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