Research Methods for Business : 8th Edition : An Indian Adaptation-Roger Bougie,Uma Sekaran,Mala Srivastava,WILEY INDIA PVT.LTD. ISBN:9789354244773

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Research Methods for Business : 8th Edition : An Indian Adaptation

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  • Item Code: 62725
  • Author: Roger Bougie,Uma Sekaran,Mala Srivastava
  • Publisher: WILEY INDIA PVT.LTD.
  • Edition: 8th Indian
  • Isbn : 9789354244773
  • 13 EAN: 9789354244773
  • Research methods for business explains the principles and practices of using a systematic, organized method for solving problematic issues in business organizations. Designed to help students view research from the perspective of management, This popular textbook guides students through the entire business research process. Organized into six main themes—introduction, defining the management and the research problem, theory, collecting information, drawing conclusions, and writing and presenting the research report—the text enables students to develop the skills and knowledge required to successfully create, conduct, and analyse a research project.

Book specification
Author Roger Bougie,Uma Sekaran,Mala Srivastava
Publisher WILEY INDIA PVT.LTD.
Edition 8th Indian
Isbn 9789354244773
13 EAN 9789354244773
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